1.4K
If you’ve ever watched a well-produced video for a product, service or company, then you know it can shape your perspective of that brand.
Video has become an important part of many businesses’ marketing plans, allowing a brand to show personality, tell its unique story and engage with consumers in ways that traditional television commercials cannot always accomplish.
What’s more, Business.com reports that video is “the number one content type when it comes to lead generation and user engagement.” “Video is one of the most powerful ways to market a business today,” Paulo Simoes explains in this video.