As a child growing up in Charlotte, Sally Schroder always tried to figure out ways to improve systems, from inventing a new way to weave pot holders to launching a birthday-party-supply business.
As an adult with an eBay listing store based in Gastonia, NC, with 5,000 women’s clothing items for purchase and 15,000 positive ratings, she was certain there had to be a better way to post items to the online marketplace. There wasn’t.
So she invested thousands of dollars and years of effort developing a proprietary software program called Efficilist to support similar eBay entrepreneurs.
– Caroline Parsley, The 100 Companies