When most people think of video games, they think of millennials and younger people; they don’t think of people 50 and older. Yet one in three Americans age 50-plus play video games regularly. Most of these gamers play for fun and the opportunity to stay connected with loved ones through online game communities.
In any job, it’s important to make sure you have the right tools on hand to effectively share your message with co-workers, clients or the public. Take your company communication to the next level (beyond the traditional PowerPoint presentation) with these innovative, user-friendly programs:
Last year truly exhibited the power of video. Who hasn’t seen the viral success of videos like “Chewbacca Mask Mom” or Tasty videos? These are perfect examples of how good content gets watched and shared. It’s vital for businesses to incorporate video into their marketing strategies.
Most people research online during the purchasing life cycle. This means your website is often where consumers first learn about your business and decide whether they want to do business with you. Make a strong impression with a website that communicates your expertise, trustworthiness, reliability and transparency.
There is no industry standard for how long you should wait between website redesigns. However, there are key questions you should answer before considering an update. Here are a few:
- Does your site look bad and function poorly on mobile devices?
- Does your site lack professionally produced content and images?
- Does your site load slowly?
- Has your company, brand, service or product changed?
- Do your competitors’ sites meet users’ needs better than your site?