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It can be difficult to come up with a brilliant idea for every piece of social media content you make. When you hit a creative wall, return to this strategy technique to create social media content that will win your audience over.
1. Reflect: Take a look at your analytics to see what performs well and what doesn’t.
2. Reset: Make strategic decisions using your data. For example, can you repackage a top-performing post into something new?
3. React: Go out and create fresh, engaging content based on what you know your audience likes to see.
Visit Thompson & Co. Public Relations for more.
– Kelsey Fielder, The Alaska 100